RÉSONANCE VINEYARD

Some years ago, Maison Louis Jadot, a well known and respected wine brand in Burgundy, France, began exploring Oregon as a place to make extraordinary wine from the same grape variety grown in Burgundy – Pinot Noir. They sought a vineyard that embodied the character of Oregon through rich history and expressive soil, which they found in the hills outside of Carlton on a beautiful property planted over 30 years ago. 

We wanted to create a brand that expressed how the land spoke to the people behind Résonance. We used the iconic fir trees of the region to root the design in a sense of place while subtly alluding to the image of a sound wave – capturing “resonance.”  Deep colors are indicative of the grape varieties and the rich mineral soil they are grown in.

The result: A contemporary brand presentation that has energy, paired with a logo that feels classic and stalwart. The best of the old and new worlds together.

Photography by Andrea Johnson and Carolyn Wells Kramer

WHAT WE DID

BRAND FOUNDATION
BRAND IDENTITY
ILLUSTRATION
PACKAGE DESIGN
PRINT MANAGEMENT

WEBSITE DESIGN
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